Marc Sway becomes ambassador for the 2026 Special Olympics National Summer Games in Zug

The well-known Swiss singer has dedicated one of his songs to the National Summer Games, sending a strong message of solidarity. “As a musician, it is important to me to connect people and bring emotions to life. The Special Olympics show how much strength there is in community and diversity. This commitment is a matter close to my heart,” says Marc Sway.

For the organizing committee, working with a well-known artist like Marc Sway is an important step in further promoting the issue of inclusion. Thanks to his popularity, he reaches a wide audience and carries the message of “Zug2026 – a matter close to our hearts” beyond the world of sport. This gives the cause of inclusion additional weight and maximum visibility. “The National Summer Games in Zug are much more than a sporting event. They are a celebration of diversity that shows us how enriching differences are. Being part of this fills me with pride and gratitude,” Marc Sway continues.

With his passion and authenticity, Marc Sway embodies the values of the Special Olympics and supports the vision of a society in which all people belong as a matter of course. Eliane Müller, President of the Organizing Committee, is enthusiastic: “We are very much looking forward to working with Marc Sway. He immediately took our commitment to heart. It's a wonderful fit.”

Marc Sway will not only dedicate one of his songs to the Special Olympics National Summer Games 2026. He will also be the main act at the opening ceremony on May 28, 2026, and give a short concert in the OYM Hall. The local organizing committee is in talks with him about further performances.

About Special Olympics

Special Olympics is the world's largest sports movement for people with intellectual disabilities and is committed to their appreciation, acceptance, and equality. The organization was founded in 1968 by Eunice Kennedy Shriver and now has more than 3.6 million athletes in 207 countries. Special Olympics has existed in Switzerland as an independent foundation since 1995. Special Olympics Switzerland offers around 70 competitions in a variety of sports each year, hosts the National Winter and Summer Games every two years, accompanies Swiss delegations to World Games in the intervening years, and trains coaches. Special Olympics is committed to an inclusive society in which everyone is welcome.

About Zug2026

The Special Olympics Switzerland National Summer Games are the largest sporting event for people with intellectual disabilities in Switzerland. From May 28 to 31, 2026, around 2,000 athletes will compete in 16 sports in Zug. The aim of the event is to celebrate the spirit of sport and inclusion and to promote encounters between athletes, fans, and supporters. The focus is on the joy of participating—athletic achievements and human encounters make the Games an unforgettable experience.

Contacts

Eliane Müller, OC President: eliane@zug2026.ch
Andreas Hotz, OC Vice President: andi@zug2026.ch